🎥 Power of the beehive: Visma | Lease a Bike is ready with special Tour of Flanders kit and poetic video
CyclingFriday, 04 April 2025 at 10:03
Visma | Lease a Bike recently shared a teaser, but on the Friday before the Tour of Flanders, it finally presented the jersey. The Killer Bees will ride in a special kit on Sunday, which will remain black and yellow but with some new accents.
The shirt is called 'The Wingbeat,' this is explained in a one-and-a-half-minute video: "As the chill of winter fades, the hive comes to life. The first beats of wings fill the air, signaling not just activity, but coordinated potential. Each move is precise, every bee knowing its role. In these early moments, the rhythm of the season is set and the foundation for success is laid. And the strength of a shared mission begins to shine," as the poetic slogan goes.
We'll leave it up to the creative minds to interpret this. The fact is that Visma | Lease a Bike presents a jersey in which the belly and back are black instead of yellow. The design reflects the Flemish cobblestones. The powerful slogan is 'The Wingbeat: the power of the beehive.' Wout van Aert, Tiesj Benoot, Matteo Jorgenson, Pauline Ferrand-Prévot, and Marianne Vos, among others, appear in the video.
Video: Visma | Lease a Bike presents special Tour of Flanders jersey
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Latest Comments
- Such negative comments that are truly inappropriate and actually ridiculous. He sounds like an old man, bitter that he can't race anymore. Why can't he just be gracious? Or just shut up. Instead of howling for attention, in such a rude manner. Must be Dementia creeping in. We are all living in the Now. Records are there, and some are being broken, some are unapproachable. If he doesn't like it, and it makes him sick, maybe he ought start watching some other sport. Don't want the old mans health to be upset.
reemmo031-03-2025 - Roger De Vlaeminck inspires me to create a new beer: "Bitter Old Twat Belgian".JackInhof31-03-2025
- Shoot, I'll ride it for 1/10 of what his pay for that day is😅Veganpotter30-03-2025
- What is this? The Lance Armstrong daily cheaters channel? I could care less about Johan and Lance the seven times cheater. Greg Lemond was right all along, Why don't you write about that instead of these two knuckleheads.velodrone28-03-2025
- Are we all doomed to hear from Lance Armstrong and Johan bruneel until the end of time? It's not enough the stain they left on cycling? Do we have to see that shadow forever?bigyakman26-03-2025
- I am not sure if it is the hardest to win. In Flanders and Roubaix well before the finish the Peleton will be decimated and the race will normally be won by the best rider of the day or maybe 2nd or 3rd in case of a mechanical or unlucky break especially in case of Roubaix. In San Remo just before the finish there will still be several riders in contention and they are hard to ditch. For the best riders it is a race hard to win since it is not so selective. But if you are not a top 5 rider but still a top 10 rider this race is your best change to win. You will see more Milan San remo Winners with only 1 monument win than any other monumentsJoostmehrtens19-03-2025
- "fap fap fap oh Lance oh oh OHHHHHHH" again. Does he pay you to dredge up people with nice things to say about him? He was an giant a$$hole to people. It is a fact. Whatever his contrition about the doping, he is unapologetic about being a giant a$$hole to people. (Why yes, I do only login to complain. *I* am however only a giant a$$hole to people who laud giant a$$holes.)ericjensenridesbikes25-02-2025
- Remco is still very young. And injuries can absolutely keep you from overdoing it and getting worse. The recent Remco accident didn't keep him from being able to ride a recumbent inside. Wout's knee is a different story thoughVeganpotter23-01-2025
- Van der Poel style is winning by a half a lap and leading the race from the end of the second lap.
Barnes127420-01-2025 - If she thinks talent alone will put her there she will not see many podium finishes much less a GC finish.....work as a team utilizing tactics to consistently be at the top.Germanrazor10-01-2025